Sardaar Ji 3: Backlash In India, Hit in Pakistan

Despite being denied a theatrical release in India, Diljit Dosanjh’s 'Sardaar Ji 3' is witnessing massive success across the border. The film, which was released internationally on June 27, 2025, has gone houseful in cinemas across Pakistan. On Friday, Pakistan-based theatre Cinegold Plex shared a video showing packed shows for the film..

Diljit Dosanjh shared the reel of the show on Instagram, which featured cheering crowds and read, "12 shows on ultra screens. The largest in the country. The overwhelming response from the audience for 'Sardaar Ji 3'. Come and watch!"

The horror-comedy’s strong opening comes despite the backlash in India over Diljit's decision to co-star with Pakistani actor Hania Aamir, a casting choice that sparked controversy amid rising India-Pakistan tensions.

The comedy-action film 'Sardaar Ji 3' has reportedly achieved a record-breaking opening in Pakistan, earning an estimated $500,000 on its first day. It now holds the title for the highest-ever opening for an Indian film in Pakistan, surpassing previous records set by Bollywood hits like 'Sultan'.

Globally, 'Sardaar Ji 3' ranks as the third-best opening day for a Punjabi film, trailing only 'Jatt & Juliet 3' and 'Carry On Jatta'. Industry experts expect even stronger numbers over the weekend, as the film released on a high-footfall Friday.

The situation between India and Pakistan intensified after the April 22 Pahalgam terror attack, leading the Federation of Western India Cine Employees (FWICE) to urge the Central Board of Film Certification (CBFC) to block ‘Sardar Ji 3’ release in India. Responding to the outcry, the producers opted to release the film overseas only.